We partnered with BBH & Nestlé for the digital campaign “CHILL KARO AUR PHIR
START KARO” featuring Disha Patani.The campaign was targeted at a young audience
from 18-30. The drink has to look cool enough to flaunt, it also needed to
secure a budget for itself in the limited wallet space of the youth. A young
digital audience meant we had to use the latest formats, add some interactivity
and create lots of snappy content!
Overview
On Friendship Day, To lift spirits by curating all the fun and cool ways of
chilling with their trusted friend, NESCAFÉ Ready-To-Drink was launched. The key
task for Dhappa was to execute 3D Modeling, Animations and Post Production.
The Results Were Rather Interesting!
42k
Views
43k
Engagements
74%
Conversion Rates
