Cans - Launch Nescafé
We partnered with BBH & Nestlé for the digital campaign “CHILL KARO AUR PHIR START KARO” featuring Disha Patani.The campaign was targeted at a young audience from 18-30. The drink has to look cool enough to flaunt, it also needed to secure a budget for itself in the limited wallet space of the youth. A young digital audience meant we had to use the latest formats, add some interactivity and create lots of snappy content!
Overview
On Friendship Day, To lift spirits by curating all the fun and cool ways of chilling with their trusted friend, NESCAFÉ Ready-To-Drink was launched. The key task for Dhappa was to execute 3D Modeling, Animations and Post Production.
